Copywriting Strategies For Employer Brand Practitioners
Writing world-class ad copy without a million dollar budget isn't rocket science. It's about knowing who you're writing for, then tailoring your story according to what matters to them.
We'll teach you how to figure out your story and some creative copywriting strategies to translate stories into better recruitment copy that drives qualified candidate generation.
In this collaborative course, you'll spend 2 hours alongside 3 to 5 industry peers discussing key strategies to improve your company's recruitment copywriting.
- Advice for establishing a brand story and EVP without a 6 figure budget
- How to translate your story into careers site content
- Strategies for writing job ads that make candidates want to apply
- How to respond to reviews
Class scheduling is flexible and will be scheduled at your convenience after booking the course.
For large group training, please contact firstname.lastname@example.org.